The Unpluq Key is saving its users 69 minutes of smartphone screen time per day on average. 

The founders were distracted by their smartphones a lot and saw it all around them. After many interviews, they discovered that the existing software solutions didn’t work for most people: they’re too easy to circumvent or block all of your apps for a certain amount of time. That’s how they arrived at their innovative solution: blocking apps based on whether the Unpluq Key is plugged into the phone. The project went live on Kickstarter in February 2020 and was sent to all backers in November 2020. It’s now for sale in their webshop, for €29,95 per key.